14 October 2024

Fujifilm has today announced a brand new camera in its X series, the Fujifilm X-M5. Aimed squarely at content creation, Fujifilm calls it "it’s the perfect companion to record everyday life."

10 October 2024

The Sony FX3 Cinema Camera bridges the gap between mirrorless video cameras and full-fledged cinema cameras, making it ideal for filmmakers transitioning into cinema production. With professional-grade features like 4K 120p recording, advanced autofocus, and a compact design, the FX3 is perfect for any videography project. Available to hire now.

10 October 2024

The Canon EOS C400 is a highly versatile 6K full-frame camera designed for cinematic production, live broadcasts, and virtual content creation. Featuring a 6K BSI sensor, 16 stops of dynamic range, triple base ISO, and advanced autofocus, this camera delivers exceptional quality across a variety of professional workflows.

08 October 2024

The Sony a7S III offers unparalleled low-light performance and 4K video recording at up to 120fps, making it an ideal choice for filmmakers and content creators. With advanced real-time autofocus, dual card slots, and a compact, lightweight design, this camera delivers exceptional cinematic quality. Find out more about the camera in our Product Spotlight.

03 October 2024

The Canon EOS C70 is a compact, feature-packed cinema camera offering 4K recording with a Super 35mm DGO sensor. With an RF mount, Dual Pixel AF, and professional-grade connectivity, it's an ideal choice for filmmakers looking to capture high-quality footage in a portable form factor. Perfect for various productions, from documentaries to corporate shoots, the C70 bridges the gap between cinema cameras and compact form while maintaining professional standards.

01 October 2024

Discover the versatile SIGMA 28-105mm F2.8 DG DN | Art lens now available for rental at Hireacamera. Perfect for photographers and videographers, this high-performance lens offers exceptional clarity and portability. Hire it today and capture stunning shots!

01 October 2024

25 September 2024

The new Sony FE 85mm F1.4 GM II lens is in stock and ready to hire! Experience stunning bokeh, high-resolution imagery, and fast autofocus in a compact, lightweight design.

24 September 2024

RØDE introduces the RØDECaster Video, a groundbreaking all-in-one production console that integrates video switching and professional audio capabilities, ideal for content creators, streamers, and video podcasters.

17 September 2024

Fujifilm is revolutionizing the medium format camera market with the GFX100S II, making high-end photography more accessible. This latest model boasts a giant sensor that delivers exceptional image quality and detail, rivaling far more expensive systems.